Shopify Conversion Rate Optimisation

Convert more customers and maximise your profit

We optimise your Shopify store to convert more customers and maximise profit. We uncover the biggest opportunities across your offer, product pages, cart, and checkout, then focus on the changes that can make the greatest impact on profitable growth.

Why conversion optimisation matters more than ever

33%
Year-over-year rise in Google Shopping CPCs in 2025. Buying traffic is getting more expensive every year. Converting it doesn't have to.

- Shopify
70%
Average ecommerce cart abandonment rate. These aren't bounces - they're buyers who said yes, then quit at the cash register.

- Baymard Institute
+40%
Sustained increase in profit from converting more of the same traffic. Built through continuous improvements across the customer journey, not more traffic or bigger discounts..

- NanoClick's own store

Built by store owners to store owners

Before NanoClick, we built and scaled our own Shopify store from zero. As the business grew, we tested every part of the customer journey, from the offer and trust to product pages, cart, and checkout. Some things worked. Some didn’t. We kept what moved the numbers and dropped what didn’t.

Over time, those improvements delivered a sustained 40% increase in profits from the same traffic. Not a campaign spike or seasonality, but the result of continuously testing and learning what makes customers buy. Those lessons became the foundation of NanoClick CRO. We are now bringing it to yours.

Woman in a beige trench coat representing NanoClick’s own ecommerce store experience

When conversion is holding you back

Your store gets traffic, but conversion is low

You already have visitors coming in through ads, SEO, or repeat customers — but sales are not growing at the same pace. The problem is no longer traffic. It's what happens after people land on the store.

You're paying more for every click

Your CAC keeps rising and every click matters more than it used to. Improving conversion rate helps you generate more revenue from the traffic you already pay for — and you're paying more for it every quarter.

You’re scaling and need the numbers to work

As you increase your marketing spend, small improvements in conversion can make a big difference to profitability. CRO helps you scale without relying on discounts or sacrificing margin.

You’re already investing in SEO or GEO

Organic visibility compounds over time, but traffic alone does not guarantee revenue. CRO helps turn growing visibility into stronger conversion and revenue performance.
Our process

How we improve your conversion

01

Find the biggest opportunities

We audit your Shopify store to uncover where conversion and revenue can be improved, then prioritise the opportunities with the greatest potential impact.

02

Make the improvements

We tailor proven CRO best practices to your store and your customers, then guide your team through the changes or implement them for you.

03

Measure, learn and improve

We measure the impact of every change, keep what works and rethink what doesn’t. Where traffic allows, we can also use A/B testing to validate and improve performance further.

Choose how you want to work with us

Get a clear roadmap or bring us in to help improve your store month after month.

CRO Audit

Find your biggest conversion and profit opportunities
Full conversion funnel analysis
Prioritised CRO roadmap
Clear recommendations for major opportunity
60-minute live review session
Written audit yours to keep

Growth Sprints

Highest impact CRO opportunities tackled first
Best practices tailored to your store and customers
Choose guided or done for you implementation
Clear guidance on what to change and how
Implementation handled for you when needed
We measure what works and improve from there

Frequently asked questions

Why is the CRO audit required before growth sprints?

The audit keeps every sprint focused on the opportunities that matter most. We identify and prioritise the biggest conversion opportunities across your store using your traffic, conversion and revenue data. That roadmap then guides what we tackle first and where we focus next.

How quickly will I see results?

Some improvements can make an impact quickly. Changes to trust, mobile experience, product pages or the buying journey can start showing results within weeks. Larger changes may take longer to implement and measure. We track what happens after each improvement and build from there.

Can CRO sprints be combined with SEO or GEO sprints?

Yes. SEO and GEO help you earn more visibility and traffic, while CRO helps turn more of that traffic into customers. Depending on your priorities, we can work across all three areas on a single roadmap.

What traffic volume do I need for CRO to be worthwhile?

There is no strict traffic minimum for CRO. Stores with lower traffic can still benefit from improving their offer, product pages, trust, cart and checkout based on proven best practices.

For A/B testing, higher traffic is needed to produce reliable results. If your store does not have enough traffic to test effectively, we focus on implementing the improvements that make the most sense for your store and customers.

Is there a minimum commitment for growth sprints?

No. Growth Sprints are flexible with no long term contract. That said, CRO compounds over time. Early sprints typically focus on the biggest opportunities, while later sprints build on what we learn and continue improving performance.